As a Product Manager, you’re deeply and emotionally invested in your product. You’ve been there through all the stages of its development. And now, as it’s ready to leave the nest and enter the commodities market, you couldn’t be prouder. But are you as invested in your product showcase presentation?
If your fledgling product has any hope of making it into old age, you’re going to need one hell of a send-off. A killer product showcase presentation.
We’ll create an immersive product showcase presentation that won’t just tell your audience they need to buy your product, it will make them feel it.
We’ll hit all three pillars of persuasion and create an interactive presentation experience, so your audience can get hands on with the product that will change their lives.
Show your product off proudly, and let the world see what you see.
Think we’re all talk?
A product showcase presentation case study
But their audience weren’t following the speed of play.
Their product showcase presentation was technical, complex, and, in some instances, may as well have been written in code.
Sportradar needed to harness the excitement of sport, the thrill of betting, and the beating heart of the app-development industry in a simple, engaging and visually-striking product showcase presentation.
Bring people and data together in a simple and emotional story.
This innovative tech company didn’t need to change its personality, it just needed to introduce a little clarity.
Gabby Blake
Project Manager, Buffalo 7
As a visual nod to the layers of complexity behind the product, we created a collage-inspired design style, bringing an illustrative representation of data together with human photography. Each image was carefully selected to show the excitement of betting and surrounded by simple line illustrations that represent the technical side of the brand.
Emily Robinson
Design Manager, Buffalo 7
Adding to the layering and amplifying the illusion of depth, we introduced graphical shapes, background images of sports in action, and dark overlays to make the hero images at the forefront really stand out.
Paul Buckley
Senior Designer, Buffalo 7
Cracking the animation code
The font was chosen to be reminiscent of programming code, which gives every slide that stand-out factor. Where complex, data-heavy messaging needed to be simplified in this product showcase example, we split content across multiple slides. So as not to disrupt the narrative, we used simple line icons as breadcrumbs, guiding the audience through.
Matt Symes
Presentation Experience Manager,
Buffalo 7
High presentation production value
Animation inspiration can come from anywhere, and when I saw this diagram design the guys had created, I immediately thought of data dashboards you see in bustling control rooms in Hollywood movies. I knew I wanted to create small details of fluid movement that suggest continuous data collection and ongoing insights.
Matt Symes
Presentation Experience Manager,
Buffalo 7
Telling a statistical story
To show off Sportradar’s previous success, while retaining the credibility of the data collected, we stripped the slide design right back and let the simple messaging shine.
Highlighting core stats and key findings, we turned a complex project into a digestible story.
Lauren Garforth
Lead Creative Storyteller, Buffalo 7
Gabby was excellent throughout. Managed the team and process very well - kept me informed, always helpful and flexible.
Mike Falconer
Strategy Director, Sportradar
We keep all our facts confined to one space on the home page. All else is nonsense really.
