How much is your pitch worth?
How much have you spent getting your customers through the sales funnel?
There’s that fresh new website, top-of-the-range CRM system, the PPC, SEO, CRO and WTF…
Oh, do we also need to mention the social media experts you pay to tempt prospects towards you like a liver snap to a chihuahua? Don’t forget the trade shows, the business cards, the water bottles with your logo on. The brochures, the email campaigns, the Google Ads and the paid Instagram content.
The list goes on. It could all be worth it, but for one fatal flaw.